Category: Tourism

  • EMBRACING ARTISTIC EXCELLENCE: ‘THE MURALZ’ AND SIX OTHER ANIMATED GEMS ILLUMINATE THE MALAYSIA ANIMATION FILM FESTIVAL 2023

    EMBRACING ARTISTIC EXCELLENCE: ‘THE MURALZ’ AND SIX OTHER ANIMATED GEMS ILLUMINATE THE MALAYSIA ANIMATION FILM FESTIVAL 2023

    Empowering local animators with a spectacular lineup of short animated films, supported by Penang State Exco for Tourism & Creative Economy

    Studio Rawr Pictures Sdn Bhd, an animation studio renowned for its expertise in both 2D and 3D animations, is delighted to introduce its most recent animated feature, ‘The Muralz.’ This creative endeavor is the result of a fruitful collaboration with Golden Screen Cinemas (GSC), facilitated through GSC International Screens, aimed at enhancing the domestic film industry, and in partnership with the Malaysia Digital Economy Corporation (MDEC). With the generous backing of the Penang State Exco for Tourism and Creative Economy (PETACE), this remarkable cinematic work will shine at the inaugural Malaysia Animation Film Festival (MAFF), scheduled for release from October 5th to October 25th, 2023.

    This exceptional animation seeks not only to entertain but also to ignite curiosity and wanderlust in its viewers, inviting them on a captivating journey through the enchanting tourist attractions of Penang.

    Jeremy Lee, Managing Director of Studio Rawr Pictures Sdn Bhd signing the backdrop for ‘The Muralz’ at its special screening

    ‘The Muralz’ is the brainchild of Jeremy Lee, the Managing Director of Studio Rawr Pictures Sdn Bhd, a creative visionary with an extraordinary 17-year legacy of pushing the boundaries in the realm of 2D and 3D animations.

    Jeremy expressed his vision for the project, highlighting its embodiment of resilience, empathy, and human connection.

    “Beyond being a tribute to Penang, ‘The Muralz’ serves as a global symbol of hope, inspiring audiences worldwide to embrace love and collaboration even during the darkest hours. Through ‘The Muralz’, I’m not merely telling a story; I’m extending an invitation to the world to actively shape a future defined by kindness and solidarity.

    Through this short film, viewers will be transported to the serene, almost deserted streets of Penang, set against the backdrop of the COVID-19 pandemic. As murals spring to life, Azam, a dedicated food delivery rider, is joined by his animated companions, the Three Murals: “Pahlawan Nasi Lemak”, “Rojak Man”, and “Kapten Cendol”.

    This enchanting short film serves as a testament to the power of unity and the indomitable human spirit, gently reminding us that love and cooperation can conquer even the most formidable challenges.

    Yang Berhormat Wong Hon Wai, Penang State Executive Councillor for Tourism and Creative Economy (PETACE) delivering his speech at the special screening of ‘The Muralz’

    Yang Berhormat Wong Hon Wai, Penang State Executive Councillor for Tourism and Creative Economy (PETACE) shared that Penang has always been a cherished destination, not only for the local community but also for international travellers seeking an authentic cultural experience.

    “’The Muralz’ beautifully captures the essence of Penang – our culture, history, and the very heart of our people. We see it as a catalyst for rejuvenating our local tourism scene, reminding us of the unparalleled beauty that lies within our own backyard. Through this film, we aspire to present Penang’s unique charm and narrative to a global audience,” added YB Wong.

    Mark your calendars and immerse yourself in the mesmerising world of seven extraordinary short animation films by award-winning Malaysian talents. Priced at RM15 per ticket, these films will be screened at selected GSC outlets across Klang Valley, Johor Bahru, Penang, Kuching, and Kota Kinabalu.

    For more information on ‘The Muralz’, please visit https://rawr-pictures.com/ and for Malaysia Animation Film Festival (MAFF) information, please visit https://www.gsc.com.my/international- screen/malaysia-animation-film-festival-2023/

    Kim Ooi, of Golden Screen Cinemas, International Screens and Film Festival; Jeremy Lee, Managing Director of Studio Rawr Pictures Sdn Bhd; Yang Berhormat Wong Hon Wai, Penang State Executive Councillor for Tourism and Creative Economy, and Mr. Ooi Chok Yan, Chief Executive Officer of Penang Global Tourism with the audience at the screening of ‘The Muralz’ at GSC Gurney Plaza
  • THE ISLAMIC TOURISM CENTRE ORGANIZES A HIGH TEA EVENT TO SHOW APPRECIATION AND CELEBRATE THE ACHIEVEMENTS OF ISLAMIC TOURISM MONTH 2023 (ITM 2023)

    THE ISLAMIC TOURISM CENTRE ORGANIZES A HIGH TEA EVENT TO SHOW APPRECIATION AND CELEBRATE THE ACHIEVEMENTS OF ISLAMIC TOURISM MONTH 2023 (ITM 2023)

    Today is a significant day as the Islamic Tourism Centre (ITC) is organizing a special Appreciation High-Tea event to express sincere appreciation to their strategic partners, sponsors, and media professionals. These individuals have played a pivotal role in making Islamic Tourism Month 2023 (ITM 2023) a successful endeavor throughout the months of August and September.

    The Appreciation High-Tea is a testament to the unwavering dedication and tireless efforts of all parties involved who have played an instrumental role in disseminating the essence of Muslim-friendly travel experiences, fostering cross-cultural understanding, and showcasing the beauty of Islamic tourism.

    ITM 2023 has served as a powerful platform to showcase the rich tapestry of Malaysia’s culture, heritage, and the essence of tolerance that defines our nation. It is more than a celebration; it is proof of the diversity that makes Malaysia unique.

    Through ITM 2023, Malaysia not only welcomes visitors to experience the warmth of our hospitality but also invites them to explore the beauty of our traditions, historical sites, and the coexistence of various cultures. It’s a celebration of unity, creating a bridge that connects people from different backgrounds through the universal language of hospitality.

    ITC recognises the tremendous opportunities ITM can present for businesses, especially small and medium enterprises (SMEs), entrepreneurs, and our youth. The potential within Islamic Tourism, marked by innovative Muslim-Friendly products and services, is vast.

    Malaysia’s aspiration to become a prominent Umrah Hub calls for more Muslim-friendly tourism and hospitality (MFTH) offerings. A recent meeting between the Secretary-General of MOTAC, YBhg. Dato’ Roslan Tan Sri Abdul Rahman, with the Saudi Tourism Board to discuss the matter further, was an encouraging development to strengthen Malaysia’s ties with Saudi Arabia.

    “This is an open invitation for businesses to venture into this Muslim Friendly Tourism and Hospitality (MFTH) growing market, offering unique experiences that cater to the specific needs and preferences of the Muslim travellers, and that can also be enjoyed by the non-Muslims. With the right blend of creativity and cultural sensitivity, entrepreneurs can tap into this lucrative market, fostering economic growth and expanding the horizons of our tourism industry,” said YBhg. Dato’ Roslan Tan Sri Abdul Rahman.

    “MOTAC would like to extend its deepest thanks to each and every media outlet and strategic partner who has played a part in making ITM 2023 a triumph. Your tireless efforts have not only elevated the profile of this event but have also contributed to building bridges of understanding and appreciation in our global community. May the stories and collaborations you’ve shared continue to resonate, inspire, and foster a world that embraces the beauty of diversity,” he added.

    Also speaking at the event, Director-General of ITC, Nizran Noordin said, “ITM 2023 provides opportunities for industry players to showcase their products and services in high demand by the Muslim tourist market. The domestic and international travellers get to experience Malaysia’s multi-cultural diversity and moderate Islamic lifestyle in a safe and welcoming environment.”

    Nizran added, “ITM 2023 has successfully achieved approximately RM2 million in sales derived from special promotions on accommodations, travel packages, spa and wellness experiences, food and beverages, shopping and retail offers, as well as events, seminars and exhibitions.”

    “In addition, through the ITM 2023 Tiktok Challenge, we also reached out to the younger generation, garnering more than 1 million views of the #DiscoverMFAR and #ExperienceITM2023. It’s one of the efforts we are making to engage more actively with youths,” he shared.

    The pinnacle of the evening featured the certificates presentation to more than 10 media partners in various categories, including television, radio, print, and online media for their outstanding coverage and special report on ITM 2023.

    Certificates of appreciation to 126 ITM 2023 strategic partners; Aras Mercu, Serai Group, Exec Travel & Tours, D&D Beauty House Sunway Putra Mall, Mitsui Outlet Park KLIA, Tamu Hotel & Suites, Nasyrul Quran Putrajaya, and Masjid Jamek Sultan Abdul Samad Kuala Lumpur, among others were also presented.

    The event also revealed the 30 winners of the ITM 2023 TikTok Challenge – out of more than 83 participants – to win RM45,000 worth of prizes sponsored by Mastercard, Resorts World Cruises, Sim Leisure Group (including Escape and Kidzania), Lost World of Tambun, and MyBurgerLab, highlighting the creativity and enthusiasm of participants.

    A special ceremony to formalise a memorandum of understanding (MOU) between ITC and the Malaysian Association of Hotels Training and Education Centre (MAHTEC) wrapped up the afternoon which further signifies a strengthened commitment to collaboration and mutual growth.

    ITM 2023 was organised by ITC from 21 August till 30 September 2023, over a month-long showcase of events, activities, and tourism offerings for the public, tourists, industry players, and entrepreneurs alike that presents itself as a gallery of the rich and unique Islamic tourism experiences regardless of their ethnicity or religion.