Tag: business

  • HELLO KEDAH MENYATUKAN MASYARAKAT KEDAH

    HELLO KEDAH MENYATUKAN MASYARAKAT KEDAH

    Hello Kedah: Perpaduan, Hiburan, dan Peluang Ekonomi di Alor Setar

    Alor Setar, Kedah – Program Hello Kedah yang diadakan pada 5 Julai 2024 di Perkarangan Stadium Sultan Abdul Halim, Alor Setar telah meninggalkan impak yang positif dan mendalam kepada masyarakat setempat. Dianjurkan hasil kerjasama erat Nu Ideaktiv dan Astro, program ini bukan sekadar hiburan; ia menjadi wadah untuk mengeratkan hubungan silaturahim, membuka peluang ekonomi, dan meraikan semangat komuniti yang padu.

    Nu Ideaktiv, dikenali dengan kepakaran mereka dalam menganjurkan acara komuniti yang menarik dan berkesan, tampil sebagai peneraju utama program Hello Kedah. Astro pula, sebagai gergasi media dan hiburan, memanfaatkan platform meluasnya untuk mempromosikan program ini ke seluruh pelosok Kedah dan negeri-negeri jiran. Gabungan tenaga inilah yang menjadi titik tolak kejayaan Hello Kedah, menjanjikan program yang meriah dan mampu menarik minat pelbagai lapisan masyarakat.

    Namun, jalinan kerjasama tidak hanya terjalin antara Nu Ideaktiv dan Astro. Program Hello Kedah menjadi bukti bahawa kekuatan sebenar terletak pada semangat kesatuan dan kesefahaman yang dikongsi bersama pelbagai pihak. Pejabat Daerah Alor Setar misalnya, memainkan peranan penting dengan menyediakan sokongan logistik dan infrastruktur yang diperlukan untuk memastikan kelancaran program. Majlis Perbandaran Alor Setar (MPAS) turut berganding bahu memastikan aspek kebersihan dan keselamatan kawasan program berada pada tahap terbaik. Bagi memastikan penglibatan aktif peniaga tempatan, Persatuan Penjaja dan Peniaga Kecil Kedah (PPPKK) bertindak sebagai wakil, membuka peluang kepada ahli-ahli mereka untuk memasarkan produk dan meraih pendapatan tambahan.

    Tidak ketinggalan, media tempatan turut memainkan peranan penting dalam menjayakan program Hello Kedah. Dengan hebahan dan promosi yang meluas, mereka berjaya menarik minat orang ramai dan memastikan program ini dibanjiri pengunjung dari serata pelosok. Jalinan kerjasama antara Nu Ideaktiv, Astro, Pejabat Daerah Alor Setar, MPAS, PPPKK, dan media tempatan ini membuktikan bahawa semangat kesatuan dan saling memerlukan mampu menghasilkan program komuniti yang inklusif dan memberi manfaat kepada semua pihak.

    Suasana di program Hello Kedah dipenuhi dengan kemeriahan dan keterujaan. Para pengunjung, dari kanak-kanak yang comel hinggalah ke warga emas yang ceria, dihidangkan dengan pelbagai aktiviti menarik yang sesuai untuk semua peringkat umur. Sesi senaman “Pound Stick” yang bertenaga menaikkan semangat para peserta, manakala Himpunan Bakat Bintang Kecil pula memberi platform kepada bakat-bakat muda untuk menyerlah. Pertandingan Mewarna Bintang Kecil pula pastinya mengujakan para peserta muda yang bercita-cita menjadi pelukis profesional. Bagi mereka yang mahukan penampilan baharu yang bergaya, gunting rambut percuma di booth Ideaktiv pastinya mendapat sambutan yang menggalakkan.

    Program Hello Kedah turut dimeriahkan dengan kehadiran artis-artis popular tanah air. Kehadiran selebriti seperti Hisyam Hamid, Sharifah Sakinah, Shiha Zikir, Naqiu, Sepahtu dan ramai lagi pastinya menjadi tarikan utama. Para peminat berpeluang bertemu dan bergambar dengan artis kegemaran mereka, sekali gus memeriahkan lagi suasana program. Momen-momen interaksi ini tentunya menjadi kenangan manis yang tidak dapat dilupakan.

    Selain aspek hiburan, program Hello Kedah turut memberi tumpuan kepada pembangunan ekonomi komuniti setempat. Para peniaga tempatan diberi peluang untuk membuka gerai dan memasarkan pelbagai jenis makanan dan minuman tradisional serta moden yang terkenal di Kedah. Dari laksa Kedah yang masam pedas kepada nasi lemak bungkus daun pisang yang digemari ramai, program ini menjadi platform terbaik untuk mereka meraih pendapatan dan memperkenalkan lagi keenakan makanan tempatan kepada pengunjung. Program ini juga mewujudkan peluang pekerjaan buat penduduk setempat yang terlibat dalam pelbagai aspek pengurusan dan pelaksanaan program tersebut.

    Bagi memanfaatkan platform yang ada, program Hello Kedah turut digunakan sebagai medan untuk mempromosikan program-program menarik yang ditawarkan oleh Astro. Pengunjung berpeluang untuk mendapatkan maklumat lanjut mengenai pakej-pakej langganan dan kandungan yang ditawarkan. Selain itu, program ini turut menjadi platform untuk memperkenalkan jenama majalah popular di bawah Ideaktiv seperti NONA, RASA, Remaja, Media Hiburan, Mingguan Wanita, Keluarga, dan Impiana.

    Tidak ketinggalan, program Hello Kedah turut menyaksikan pelancaran rasmi aplikasi seeNI, iaitu sebuah aplikasi yang menggabungkan kandungan dari majalah-majalah tersebut. Aplikasi ini menawarkan pelbagai hidangan konten menarik dalam pelbagai format, daripada artikel dan video sehinggalah ke kandungan audio yang memenuhi minat para pengguna. Bagi penggemar aktiviti online, portal komuniti KLiiK turut diperkenalkan pada program ini.

    Portal komuniti KLiiK menawarkan pelbagai ganjaran menarik seperti mata ganjaran yang boleh ditebus dengan barangan eksklusif, pertandingan dengan hadiah lumayan, akses kepada acara menarik, dan webinar oleh profesional. Pengguna boleh mengumpul mata ganjaran dengan melakukan aktiviti di portal, menyertai pertandingan, dan berkongsi pendapat. Mata ganjaran ini boleh ditebus dengan barangan elektronik, peralatan rumah, baucer membeli-belah, dan banyak lagi. KLiiK juga kerap menganjurkan pertandingan dengan hadiah menarik seperti percutian, barangan elektronik, dan tiket konsert. Selain itu, KLiiK menyediakan akses kepada pelbagai acara menarik seperti seminar, bengkel, dan konsert secara percuma atau dengan harga diskaun. Pengguna juga boleh mengikuti webinar percuma oleh profesional dalam pelbagai bidang untuk mempelajari perkara baharu dan meningkatkan kemahiran mereka. KLiiK menawarkan ganjaran dan peluang menarik untuk para penggunanya mempelajari perkara baharu, meningkatkan kemahiran, dan mendapatkan hiburan.

    Program Hello Kedah 2024 terbukti menjadi acara komuniti yang berjaya dan memberi manfaat kepada semua pihak. Ia bukan sahaja membawa hiburan dan kemeriahan, tetapi juga mengeratkan hubungan silaturahim, membuka peluang ekonomi, dan mempromosikan budaya dan tradisi tempatan. Kejayaan program ini menjadi inspirasi untuk penganjuran acara komuniti yang lain di masa hadapan.

  • Making a Grand Return with Penang International Travel Exchange (PITE) 2023

    7 November 2023 Penang, Malaysia: The Penang International Travel Exchange (PITE), an event organized by Ace Conferences and supported by Penang Convention & Exhibition Bureau (PCEB), is set to return with more grandeur as it embarks on its sixth edition, scheduled to run from 7th to 9th November 2023. This remarkable travel trade event promises to enchance Penang’s status as the premier Business Events and Travel Destination in the Asia Pacific region.

    PITE 2023 is gearing up to be an unforgettable experience, gathering over 80 distinguished international buyers from across the globe, including Brunei, Indonesia, Singapore, Thailand, Philippines, Vietnam, China, Hong Kong, Taiwan, South Korea, India, Sri Lanka, Australia, Germany, Latvia, the United Kingdom, the United Arab Emirates, and the United States. Alongside them, 42 top-notch exhibitors from Malaysia will showcase their latest offerings, fostering fruitful collaborations and showcasing the best the region has to offer.

    Launched in 2018, Penang International Travel Exchange (PITE) has consistently strived to enhance Penang’s position on the global stage. It serves as a homegrown platform for travel trade professionals to forge valuable connections and explore the unique allure of Penang as a thriving Business Events and Travel Destination.

    PITE 2023 boasts an impressive itinerary that includes dynamic B2B sessions, enlightening site inspections, educational workshops, and engaging networking events. What sets this edition apart is the introduction of an exciting ‘expedition’ experience, designed to offer a fresh perspective on exploring the exquisite city of Penang.

    Attendees will have the opportunity to embark on familiarization trips to Penang’s latest attractions, ensuring a comprehensive and immersive experience of everything this vibrant destination has to offer. From its rich cultural heritage to its culinary delights and scenic beauty, Penang has something for every traveler.

    Penang International Travel Exchange (PITE) 2023 is the ultimate platform for sourcing the latest products and services through robust business networking and appointments.

  • RAAQUU, A LOCAL ARTISANAL BRAND TAKING A CONTEMPORARY APPROACH ABOUT ANCIENT JAPANESE POTTERY TECHNIQUES PRODUCING WORLD-CLASS CERAMIC ART

    KUALA LUMPUR, 16 November 2023 –About 15 years ago when Adil Abdul Ghani first polished Raku pottery while studying ceramics training program in Japan. He was immediately taken by the piece and found himself dig deep into the process of its creation called Raku – a firing technique for pottery that Its origins may be linked to the art of the ancient Japanese tea ceremony. Since then, Adil taking various bold steps to hone his expertise in all things Raku brings the establishment of a new company called RAAQUU CERAMIC ART (RAAQUU) in 2020.

     

    Within three years, RAAQUU has achieved a significant number of accomplishments. Adil’s brand of Raku with its five different type of finishes, namely full-copper matte, half-copper matte, smoked, carbon half-copper matte and obvara (a slightly varied technique of firing), has proven to be a hit both locally and internationally. In 2022 itself, RAAQUU recorded an unprecedented sales of more than RM1 million in ceramic art – gaining worldwide attention both online and offline in the process.

     

    According to Adil, “Raku ceramics are special because of the unpredictability of its firing technique. Just like our tagline, ‘Painted By Fire’, Raku firing is done in an extremely hot kiln and then removed while the ceramic piece is still red-hot or molten. Immediately after coming out of the kiln, the ceramic piece is then placed in a reduction chamber filled with sawdust or paper. The extreme heat from the ceramic piece then ignites the combustible material in the reduction chamber, which is then sealed for a while.”

     

    Adil continue to explain that what happens inside the reduction chamber is the key to the unique and unpredictable colours of each Raku ceramic piece. “At RAAQUU, each ceramic piece are different and cannot be reproduced. This makes each piece a unique work of art with its own story to tell. It is the main factor that drives the interest towards RAAQUU and made it into a coveted collector’s item.”

    RAAQUU’s products ranges from miniature vases that you could slip into your pocket, to experimental sculptural pottery pieces from its Life Magnified collection created by Adil as the brand’s Creative Director and Ceramicist. The variety of products especially the one-of-a-kind sculptures are created to spark interest on RAAQUU and create a talkability and shareability factor, which is extremely important in this day and age. They are made at RAAQUU’s operations base at Ara Damansara where the design studio  and management office are also located.

     

    Raw materials, mainly clays, are ethically sourced from Mukim Sayong in Perak, the birthplace of another design marvel, our very own ‘labu Sayong’ or ‘water calabash’, a Malay traditional earthenware water container. “I feel that the merge between the historical elements of Malaysia and Japan where local crafts are concerned has in itself taken RAAQUU to another level of distinction and gravitas”, quips Adil on another noteworthy feature of RAAQUU.

     

    Adil is currently busy preparing for RAAQUU’s first solo exhibition that is scheduled for mid January 2024. “We hope to show at least 20 large-scale sculptural pieces that have never been seen, and we will also be introducing our accessory items too. This is on top of RAAQUU’s most popular contemporary and functional home decoration products. For now, I must say that the RAAQUU team is fired up for our next phase of expansion. My focus is of course to ensure that RAAQUU maintains its level of artistry. We are in consistent R&D mode – researching and experimenting on how we could make our products better while still honouring the tradition and culture from which these incredible pieces came from”. He concluded, “In 2024, I am looking at collaborating with designers from any discipline to create other exciting and unique products for RAAQUU, and are keen to explore new partnerships especially in the retail industry. So far, RAAQUU’s partnerships with The Datai in Langkawi, FERN Batik Collective and Gudang have created various positive impact to the brand”, says Adil enthusiastically.

     

    RAAQUU currently ships to 32 countries worldwide and can be purchased online via www.raaquu.com where you can also find other in-depth information on the brand. RAAQUU is also available on Etsy, Amazon, Patreon etc. Terms and conditions apply.

    Follow RAAQUU on social media for latest updates on the brand, as follows:

    Instagram : https://www.instagram.com/raaquuceramics

    Tik Tok : https://www.tiktok.com/@RAAQUUceramics

    Facebook : https://www.facebook.com/raaquuceramics

    YouTube : https://www.youtube.com/@raaquuceramics

  • RM1 THIRST QUENCHER CAMPAIGN THROUGH ATLAS VENDING EMPOWERS LOWER INCOME GROUPS, PARTNERS WITH MINISTRY OF ECONOMY

     

    Rafizi Wujudkan Inisiatif Minuman RM1, Vending Machine Seluruh Negara

    KUALA LUMPUR, 15 NOVEMBER 2023 – ATLAS Vending Sdn Bhd, the vending machine branch of  Etika Sdn Bhd, the beverage producer for well known brands announced the launch of its collaboration with Ministry of Economy for Kempen Penyegar Dahaga RM1, part of the ongoing initiative by the government under Inisiatif Pendapatan Rakyat (IPR) or the People’s Income Initiative.

     

    As the largest food and beverage (F&B) vending machine operator, ATLAS Vending sets out on a mission to empower low-income earners through the use of its vending Machines available nationwide. Aligning its corporate social responsibility (CSR) commitment with the Ministry’s vision of helping over 130,000 hardcore poor Malaysians, the initiative between these two parties is also aimed at tackling inflation and purchasing parity of the country in support of the circular economy.

     

    ATLAS Vending stands as the largest F&B vending operator across Malaysia & Singapore, with reach across every state. Their impact is felt through the 3,210 machines under the IPR RM1 initiative nationwide, a testament to their commitment towards extending to people across the country. 

    Announcing the partnership and launch of the vending machines at KL Sentral today with YB Rafizi Ramli, Minister of Economy in attendance, ATLAS Vending is introducing its first vending machine under the IPR initiative for beverages. Available for purchase at RM1 are three beverages under the Etika Group; Pepsi Black, bottled mineral water and Revive Isotonic, all of which are healthy refreshments that fulfil government guidelines, bearing the Healthier Choice logo.

     

    Etika’s Chief Executive Officer, Santharuban Thurai Sundaram said “We believe that every small step can lead to significant change. With this, we embark on a journey to empower communities, one refreshing sip at a time. Today marks a significant milestone in our journey towards making a positive impact on the lives of Malaysians.”

     

    He also said “ATLAS Vending is proud to introduce the RM1 drink vending machine, collaboration with the Ministry of Economy Malaysia, a testament to our commitment to the People Income Initiative. We hope to truly make a difference for our people and the country of Malaysia, which is now made possible through our efforts in providing affordable refreshments to all Malaysians.”

     

    Minister of Economy, Yang Berhormat Tuan Rafizi Ramli said, “Our goal is to provide affordable options to all Malaysians, ensuring that everyone can enjoy a moment o f respite without stretching their wallets. This initiative doesn’t just quench your thirst; it nourishes the spirit of unity and shared prosperity. Since the launch of the vending machine initiative under IPR, many Malaysians from the low income group have been able to benefit from the affordable meal options provided by the vendors operating these vending machines.

    He also said “We believe that the initiative is not just about the RM1 drink; it is also about working together with partners and stakeholders to focus on the social inclusivity and welfare of Malaysians, one of the aspects under the 12th Malaysian Plan. We are certainly pleased to have partners such as ATLAS Vending coming in to take the lead in this initiative, enabling the ministry to realise the shared vision of equitable distribution of benefits, and this initiative is a step in that direction.”

     

    The People Income Initiative or Inisiatif Pendapatan Rakyat (IPR) was launched in February 2023 and focuses on a two-pronged strategy to increase the income of resilient poor families and the B40 while simultaneously addressing daily economic issues through its initiatives. IPR concentrates on eradicating poverty and increasing people’s income through initiatives in agriculture, food businesses, and service providers.

     

    Under IPR, the Ministry is focusing on three key modules to eradicate poverty amongst the low-income group. This comprises Agro Entrepreneur Initiative (Intan), Food Entrepreneur Initiative (Insan) and Services Operator Initiative (Ikhsan).

    With the partnership announcement between ATLAS and the Ministry of Economy, the RM1 drinks will be made available nationwide across 3,210 vending machines.

     

    ATLAS Vending’s expertise extends beyond food and beverage vending solutions. They also empower retail brands through their vending machine automation as seen through their partnership with Siti Khadijah, enhancing accessibility and convenience for the ibadah needs of Malaysians. Brands interested in exploring a partnership with ATLAS Vending can contact them at customercarelineMY@atlasasia.co

     

    For more information on this collaboration, check out ATLAS Vending’s Facebook page at https://www.facebook.com/atlasasia.co/. For more information on the People’s Income Initiative, please visit https://ipr.epu.gov.my/about

  • INDONESIA GIVES THE BATON TO MALAYSIA

    Jakarta, 15 November 2023: Malaysia want to set the stage for the next installment of Enlit Asia which is scheduled to take place from 8-10 November 2024 in the capital Kuala Lumpur. By force supported by the Malaysian Convention & Exhibition Bureau (MyCEB), Enlit Asia 2024. They  are expected to attract 12,000 visitors from over 50 countries, generating an estimated economic impact of RM134.6 million and RM 8.2 million in visitor spending. The handover ceremony was officially held at the Indonesian Convention Exhibition (ICE), BSD City, Jakarta, yesterday.

     

    “We are honoured to be the next destination for Enlit Asia and excited of the opportunity to host a world-class event that will bring together the brightest of minds in the power and energy sector. Malaysia is prepared to showcase our capabilities in hosting major international business events, and we are confident that our country will pull off a great show. MyCEB also takes the opportunity to congratulate the organiser of Enlit Asia, Clarion Event Pte Ltd for their remarkable work and we are looking forward to supporting them in next year’s show,” said Mr. Zain Azrai Rashid, Acting Chief Executive Officer of MyCEB.

     

    Enlit Asia is an annual conference that unifies two influential events in the power and energy sector, POWERGEN Asia and Asian Utility Week, which has long been a beacon of innovation and collaboration in the industry.

    “We are thrilled to bring Enlit Asia 2024 to the vibrant landscape of Malaysia, where innovation converges with tradition. This event promises to illuminate new pathways in the energy sector, showcasing Malaysia's commitment to a sustainable and dynamic future power system,” said Simon Hoare, Event Director, Enlit Asia.

     

    The transition also symbolises the successful ongoing collaboration and synergy between Malaysia and Indonesia in the field of business events. Apart from the handover ceremony, MyCEB’s visit to Jakarta is a follow-up from last year’s trip to further strengthen the bilateral relation between the two countries in becoming the preferred destinations for business events.

     

    “Last year's impactful results demonstrate the strength of our regional collaboration. We value our neighbors and their shared lessons. This year, we aim to engage with more Indonesian counterparts to enhance the business events industry and strengthen ties with Indonesia's news agency. This advances Malaysia's reputation as a premier global destination for business events. We would like to extend our sincerest gratitude to our counterparts in Indonesia for their hospitality and trust in us,” Mr. Zain further noted.